Case STudy - madammusic.com


Branding, Design and Social Media Marketing

 

madammusic.com is a music portal for musicians, artist managers and small record labels. This business was developed in conjuction with madam music records , a startup record label.

 

  • We developed the name, the web site domain name strategy and the visual branding identity.
  • The site was awarded 24/25 for branding by New Media Age
  • We developed and implemented a social media marketing strategy, which on a minimal budget, achieved 102,000 unique visitors to the web site in month 4, using social media and online PR.

 

The web site

 

As well as choosing the name, we created the logo, illustrations and colour scheme.

 


madammusic.com web site

 

 

Branding and Design Services

Marketing and Communications

E-Business Strategy

GINNI Album - A music branding case study

 

 

 

 

The music download store

 

A little history

 

When madammusic.com was first produced, it featured high-profile artists

from a legal and ethical download and sharing service, on madam music's sister site downloadandshare.com. This online business was stalled by changes in Microsoft Windows Media Player back in 2007.

 

madammusic.com sold advertising space to a number of blue-chip companies as well as SMEs, but has been on hold due to lack of finance.

 

Further to lack of investment and resources, Madam Music currently operates solely as a record label.

 

Visit madammusic.com

 

View Marketing Collateral we created >>

 


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